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大行评级｜德银：重申Alphabet“买入”评级，第三季搜索收入增长料相对健康

2026-10-20 11:07:35来源：格隆汇  


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德意志银行表示，Alphabet将于10月28日公布截至9月止季度业绩，谷歌第三季搜索收入增长料相对健康，主要受较高定价、AI overview广告收入增加，以及搜索引擎优化(SEO)效益逐步下降所带动，并支持付费渠道的竞价动态。数据检查显示桌面及手机网页流量稳定增长，同时Chrome及Google App的每日活跃用户及参与度保持稳定至改善。Google Cloud Platform于季内的扩张可能加快，因其日益成为企业客户的核心第二平台，同时吸纳更多AI原生企业的支出。该行重申对Alphabet“买入”评级，目标价为430美元。

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小摩上调谷歌A目标价至425美元　　美股异动｜谷歌A涨超1%，推出旗舰大模型Gemini 4 Argon
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